Customizing the right look for your car can be challenging. Even new, high-end wheels from brands like Vossen, Giovanna or HRE can seem a bit too ordinary when you’ve noticed half a dozen cars around town with the same styles and finishes. How can you make sure that your car stands out from the crowd, and reflects your own personal style? One solution can be creating your own unique finish for your wheels with a custom paint job or powder coat.